A physical (not chemical) barrier between you and the sun. Invisible Zinc® protects against surface UVB and deeper penetrating UVA. Invisible Zinc® has only one blocking agent – Zinc Oxide – generally regarded as best and safest physical blocking agent. Invisible Zinc® uses micro-fine Zinc Oxide which although invisible to the naked eye still provides outstanding broad spectrum protection against UVA and UVB rays. True broad spectrum – offers consistent broad spectrum protection against UV(B) and UV(A) rays. Invisible Zinc® doesn’t break down in the sun unlike many chemical blocking agents. Invisible Zinc®means natural sun protection without skin whitening. Zinc Oxide has a long history of safe use in skin care products and is currently a key ingredient in many baby creams, calamine lotions and skin salves. Wear Invisible Zinc® protection every day, not just at the beach. Is your sunscreen really effective? Take a moment to consider the following questions. What makes Zinc so special? Zinc Oxide is a NATURAL, PHYSICAL sunscreening agent that sits on your skin refl ecting dangerous UVA and UVB rays. Chemical sunscreens on the other hand, merely diffuse rays, usually just UVB. Most chemical sunscreens offer little or no protection against UVA rays. Don’t all SPF30+ sunscreens offer the same protection? No. SPF is only a measure of protection against UVB, not UVA. Why is it so important to protect against UVA rays? Apart from being responsible for up to 70% of ageing, UVA exposure is now known to be a major cause of skin cancer. If Zinc is so good why aren’t all sunscreens like INVISIBLE ZIN®? Most sunscreen manufacturers must meet certain price points and tend to use cheap sunscreening chemicals (octyl methoxycinnamate e.t.c.) as their active ingredients. Even the most reputable and trusted sunscreen manufacturers use these chemicals. Invisible Zinc™ is not cheap, but we’ve made it affordable for everyday use. What’s the active ingredient in your sunscreen? Invisible Zinc® uses a world-patented form of Zinc Oxide that has been milled down so it is no longer visible to the naked eye. Check the active ingredient on your sunscreen – Is it a cheap chemical or is it 100% Zinc Oxide. INVISIBLE ZINC purchases Zinc Oxide that has an average particle size of 1 micron. This size range is known as micronised (not nano) and is 20 to 50 times larger than the size of typical nanoparticles used in some sunscreens. INVISIBLE ZINC is recommended as a NANO-FREE sunscreen by Friends of the Earth. (See adjacent link) Friends of The Earth is currently conducting a global campaign asking manufacturers to identify when nanoparticles are used in their sunscreens. ZINC OXIDE ONE OF SAFEST INGREDIENTS Recent media reports have unfairly characterised Zinc Oxide as a ‘dangerous’ ingredient when the converse is more likely to be true. Zinc Oxide is one of the safest skincare ingredients on the market – it has been used for hundreds of years in many facets of medicine. An issue that we feel is far more relevant is the potential for chemical active ingredients, that are currently used in many other sunscreens, to be dangerous. CHEMICAL ACTIVES POTENTIALLY PROBLEMATIC INVISIBLE ZINC uses Zinc Oxide as its only active ingredient and does not use any of these chemical actives. There is a growing body of evidence of free radical generation with the use of some of these chemicals. Further, in contrast to Zinc Oxide, they work by being absorbed into the skin. An interesting account of this was published by Murdoch University toxicologist Dr Peter Dingle – he recommends Zinc Oxide as one of the safest and most effective active ingredients in sun protection.